Functional foods and nutraceuticals are some of the best products to the flavor. However there is need to exercise caution when you are developing products that offer true health functionality. It is required to make sure that you have the right expertise and experience before engaging into the development. You should make sure that other than functionality you have a product that has superior appearance as well as a great taste. Therefore you must make sure that you flavor your product well and also you give it a great appearance.
When developing flavor you have to think about the trend in a given food or beverage category. At the same time when it comes to healthy foods you have to think about the types of nutraceuticals. It is important to think of the kind of nutraceutical that you are using before you develop the specific flavor. All what you need is to make sure that you develop the flavor depending on the nutraceutical product that you are using. that makes it possible to come up with a flavor in line with the food product in use.
As you think about the flavor it is important first to think of the overall product as well as the marketing strategy before you conclude on the flavor to use. The developer or the marketer should think of the functional component that they want to use. When it comes to flavor development it is wise to involve experts and product development partners if you are to achieve the quality that you want. That will work well to ensure that you get the kind of product that you want. The expects will come with different suggestion to better your products.
In most case developers use a lot of fruit flavors for the functional foods and beverages. That will mean that you have to use a true fruit profile. The expectations of the consumers is that the products will have a natural taste. The flavor should complement the components of the product. You must make sure that the product is tasting both fresh and natural.
When it comes to antioxidants the best flavor is the citrus and berry flavors. These flavors work well when it comes to flavors related to vitamin C and antioxidants. It is also important if you can think of creating a tropical blend by using the citrus with another mild fruit. When developing children functional beverages it is important to use strawberry and bananas. The most important thing is to ensure that these flavors are developed by experts. For you to succeed in developing the right flavors you must engage a team of experts in your developing process.